Color Up

It’s 7 PM here in Colorado, and we are just now getting to this post. And honestly? That feels exactly right.

Because real science isn’t always on time, it isn’t always pretty, and it doesn’t always make sense to everyone—and yet, it is.

It’s late nights, belief beyond belief, messy buns with pencils in your ears writing down batch records, testing, formulating, creating. It is the relentless pursuit of "better."

Today is International Day of Women and Girls in Science, and this one hits home for us. Since Day 1, our manufacturing lab has been powered by 85–95% women at any given time. Women formulating. Women testing. Women running the machinery, the chemistry, and the logistics that keep this company alive.

Women in STEM are shaping the future right now.
To the women doing this work with integrity, intelligence, and care: Your presence shifts industries. Your leadership expands what’s possible.
And to the girls who are curious about how the world works—who love math, biology, coding, plants, and problem-solving: Your curiosity belongs here, and in these fields.

We are proof of it. Tomorrow, Color Up turns 11 years old. That is 11 years of plant-based science, 11 years of women-led engineering, and 11 years of proving that "soft" skills and "hard" science belong in the same room.

Here’s to the women in the lab tonight, and the girls who will run it tomorrow. 🧪✨

*D

💖Color Up x : A Partner Pop-Up You Can’t Miss! 💖

Guess what? Your favorite formulations are about to get their classic look back, and one thing remains the same: They are the very best in the game. ✨

We’re beyond excited to celebrate our long-standing Professional Partner, , and support their incredible woman-owned business!

It’s time to Treat. Yo. Self. while supporting local:

🎁 THE DEAL: Purchase ANY three products -including our C*D skincare (currently branded VXN at the spa) during December or January, and receive a complimentary EXPRESS FACIAL from the experts at !

Why this matters (and why you should run, not walk):
• Support Local: We believe in lifting up our esthetician partners! Every purchase directly supports this amazing woman in business.
• Best-in-Class Formulas: Whether it says VXN or the OG Color Up, you are getting the same, stable, highly-effective, and deeply nourishing C*D products that transform your skin. The product inside? Unmatched.
• Client Care: We love our customers! This is our way of sharing ways for you to glow-up in your city, so you can start the new year off right with us!

📍 Find this offer: Exclusively at in the area.
*D *DSkincare **pInfused

Dry, cracked lips aren’t just a hydration issue… They’re a reminder that the lip barrier needs a little love.

Since our lips don’t have functional oil glands to keep them moisturized, a weakened barrier calls for nourishing ingredients. C*D helps soothe and balance, while avocado and cocoa butter replenish the moisture that lips tend to lose during the wintertime. It’s the combination that brings lips back to soft, healthy, and nourished!

May we all keep softening — our lips, our hearts, and the way we speak to ourselves. Because caring for our lips is simple… and caring for ourselves is sacred.

� Big MONEY MAKIN’ News!! �

We’re thrilled to announce that through our partnership with Square, Afterpay is now available for all VXN LAB Retail and Backbar products! �

What does this mean for YOU?
� Buy Now, Pay Later – Break your payments into four easy, interest-free installments.
� Wholesale Accounts – Start earning money back on your purchases before you’ve even finished paying for them! Maximize your cash flow and invest in your success with zero stress.

Ready to level up? Head over to vxnlab.com and click on the VXN LAB PRO SHOP button to sign up for a Pro Account and unlock all the details. ��

Afterpay USA, Square *DSkincare *DSpa *DProfessional *D

Election Day Offer Through Friday! 🗳️ If you voted today, we want to celebrate your voice! Send us proof of your vote here or to [email protected], and enjoy a 30% off wholesale pricing coupon on some of your all-time favorites: Retail Foaming Cleanser, Treatment Oil, Daily Serum, Eye Cream, Daily Moisturizer, and Peptide Serum. 🎉

Today, as we vote in an election shaping our future, we’re reminded of the power in owning our stories, our choices, and our unique journeys. With a nod to our shared grit, determination, and passion for progress, we’re thrilled to introduce VXN LUX by VXN Beauty Den, a non-C*D infused, phytonutrient-rich skincare line rooted in science and designed to honor women’s sovereignty, resilience, and the strength of those who came before us. 💪

To our Color Up and VXN LAB Professional Wholesale Accounts, rest assured that our C*D skincare line remains exclusive to our Pro Account Partners, your clients, and our own clients. 🌱🌸

Sovereignty is Yours. Sovereignty is Ours, Baby! Let’s make history together.

*D

🪄💫 1 days left for 15% off + free shipping for Pros. Now is the time to load up on Backbar! Kits & travel sizes launching soon for holiday sale stock-up. Stay tuned 🛍️

💥 To all the fierce, unstoppable women out there—this one’s for you! 💥

At VXN, Labor Day is about honoring the relentless power of women who break barriers, shatter ceilings, and redefine what’s possible every single day. As a women-owned business, we know what it means to hustle, to push boundaries, and to own every space we step into.

And we’re here to make sure you’re stocked and ready to do the same by offering you exclusive discounts on our premium C*D skincare products all weekend long—no code needed!

✨ We’re also excited to announce the return of more of our OG Color Up products! In two weeks, you can look forward to these items hitting the shelves:
For Retail:
• 2oz Body and Massage Oil (travel size)
• 6oz Body and Massage Oil (retail size)
• 2oz Root Revival (previously Scalp Serum)
• 1oz Vitamin C Serum
For Backbar:
• 6oz Pumpkin Mask
• 6oz Treatment Oil
• 6oz Hydrating Mist
• 7oz Foaming Cleanser
• 1/2 Gallon Massage Oil FS

*Dskincare